There are also best practice prompts and built-in marketing tools to enhance SEO. In addition, Shopify takes the content of a page and generates suggested titles and meta descriptions based on what it sees, saving the user time. These include three metrics: page loading time, responsiveness and visual stability. Shopify is set up to meet the objectives of Google’s Core Web Vitals requirements. Both Shopify and Squarespace offer users integrated SEO support, although they go about it in two different ways. SEO (search engine optimization) uses keywords and high-quality content to help your online store reach a larger audience, potentially with buyers from all over the world exploring your site.įully maximized SEO is essential for business success but can be a challenging undertaking without the help of support tools. In addition, POS transactions are permitted outside of the U.S. Shopify has offered in-person sales options from the beginning, and sellers are able to purchase a point-of-sale kit that includes a barcode scanner, card reader, cash drawer and receipt printer. While a built-in zoom function is not included, there are options for this feature to be added with a third-party app. Store pages have attractive template and design options, but the focus is on enhancing growth and scalability. Shopify places less emphasis on online store aesthetics, preferring to pay close attention to the functionality of the site. These POS transactions are only permitted within the United States. Squarespace does have an in-person sales option, utilizing a Square card reader to take in-person cash or card payments that integrate with the online store. It also offers a 360-degree zoom feature, allowing for up-close product viewing. Store pages are beautifully designed, can be customized to match brands, and an express checkout feature is available. Squarespace has a stylish system in place to sell products, manage online orders and process transactions. The platforms differ in how they organize and display items, as well as the ease of transition to in-person, physical point of sales (POS). Offers unlimited storage, but users must back up their website content manually.īoth Shopify and Squarespace allow users to create an online store that offers physical and digital products, along with services. Bulk post removal is also availableĢ4/7 customer support is offered via email, social media and live chat, but no phone option is available.Ģ4/7 customer support is offered via email, live chat and phone, but not through social media. Tools for categories, comment moderation, tags and scheduling. Setup makes it easy to meet Google’s Core Web Vitals requirements.īuilt-in analytics and tools such as categories, comment moderation, tags and post scheduling. Generates page titles and meta descriptions automatically based on page content. Offers built-in SEO best practices and Google Analytics for every plan. Templates include industry-specific features for website design.Ībility to edit meta descriptions and customized URLs for all pages. Users may select from 10 free templates or more than 50 premium templates for a fee. Shopify Lite is designed for merchants seeking to add a buy button on an existing website and is $9 per month.Ī wide variety of templates are included for no additional fee, and themes are suggested for various industry types. Month-to-month pricing is available at a higher rate. Month-to-month pricing is available at a higher rate.īasic plan is $29 per month, Shopify plan is $79 per month, Advanced plan is $299 per month. Personal plan is $18 per month, Business plan is $27 per month, and Premium is $69 per month on an annual basis. Making the right choice for your business will be a personal decision, based on the features you need and how you want to connect with your customers. Neither requires any coding knowledge or programming expertise. Both platforms allow users to create exactly what they want, thanks to a plethora of available designs and options. Shopify and Squarespace each offer the ability to start, maintain and grow an online store within a website. Users can choose from a variety of templates and themes to customize an online store site. Each of its plans offers ways to grow an e-commerce site with unlimited products and multiple sales channels. Shopify was created specifically as an online store solution and has subsequently added a website building component. Squarespace offers e-commerce integrations at three different levels Subscriptions offer a range of pricing plans and include templates, site management and plugins. Squarespace is a beginner-friendly website builder designed for users who want everything in one place.
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